How to choose a target audience?

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genesis11112017-03-31 23:43:59

Yandex

genesis1111, 2017-03-31 23:43:59

Hello!
I am setting up YAN (thematic and separately behavioral campaigns).
I entered the most popular keys for the product and then I realized that I can’t say anything more about the target audience.
The product is a lamp (clothespin on the phone) for a selfie.
I understand that the target audience - girls who take selfies, most likely fiercely follow their appearance.
But that's all, a dead end in my head. Where can they sit? on what platforms? What do they ask Yandex? - mystery.
I have always dealt with setting up YAN on narrower topics, but here it’s a stupor.
Let me know if anyone has any ideas

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2 answer(s)

R

Roman Frank, 2017-04-01
@genezis1111

They live in VKontakte and Instagram

D

Dimonchik, 2017-04-01
@dimonchik2013

torshina.me
here you will find what to do