How to check the effectiveness of a startup?

Question

Project management

Good day! Started my own small startup. Posted an ad. But I don’t know how to check the effectiveness and what to focus on. For a couple of days - several registrations. Is it worth it to move on? How to measure effectiveness and what to focus on? How many registrations and over what period of time can be called successful indicators of growth? Those. Is there a baseline for growth? (PS LearnStartup read)

Answer 1

What is the goal of a startup?
If you get more registrations, count the registrations.
If you get more regular customers - count the number of active users per day / month.
If you earn - count the money.
There is absolutely no point in inventing another parrot that will show effectiveness in parrots if you have not decided on the goal.

Answer 2

The process of evaluating mature companies is quite simple, although somewhat subjective. When determining the value of a company, investors rely on indicators such as market capitalization and sales multiple. Estimating the value of startups at an early stage is quite different. How to evaluate - how much does it cost?
In a nutshell, the process boils down to a quantitative assessment of the basic financial criterion: “risk-return ratio”. In startup terminology, this is the ratio of indicators of “market grip” and “market size”.