How does domain name length affect metrics?

Question

Search Engine Optimization

I want to choose and register a domain name for an information site. I can’t understand to take a simple memorable name in the py zone but with a dash. Or take also a well-remembered BUT long name is not in the ru zone? What does it affect? Is it worth bothering with it at all? After all, I have no semantic core. And a lot more. General site. I spend a lot of time on development. There should be some kind of idea in the name of the url.

Answer 1

On word of mouth. Easy-to-pronounce domain names spread better through verbal communication. And that's it.

Answer 2

The domain should be short with simple letters. Otherwise, when pronouncing it, it is difficult to convey it or even write it manually from memory in the browser.
Read the article about choosing a domain .