Answer the question
In order to leave comments, you need to log in
Duplicate content in the store?
Hello!
I have an online store of sports/dietary/healthy nutrition.
There are products that have the same scope or effect, but they may differ slightly in composition / manufacturer / dosage. How to deal with the description and characteristics of these products, if it is common for products?
If you make the same description for these products, this will be a duplication of content that is negatively perceived by search engines. And the indexing of these pages is important.
If you leave a description for only one, then this will be incorrect, because. goods are different. Buyers are looking for exactly the product that suits them, and when they get to a page without a description, they will not find out about the usefulness of this product / methods of application / results, etc. You won't write "Description read on product page 1"
It will not work to rewrite the description - there will be writing for the sake of SEO, and not for buyers, and I strive for the usefulness of all the materials on the site.
I read about canonical pages, but there is no canon / copy dependency here, the products are independent and equivalent.
Can you please tell me what is the solution in this situation? How do big stores deal with it? I often see that phones/clothes are scattered on separate pages that differ only in color.
Thank you!
Answer the question
In order to leave comments, you need to log in
Make the description so that the "key" is the unique characteristic of this product.
Didn't find what you were looking for?
Ask your questionAsk a Question
731 491 924 answers to any question