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Does website loading speed affect promotion?
Can the speed of loading pages in browsers affect promotion in general. for example, if the download speed of a competitor is low and mine is high, can this be an advantage in issuing?
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in the issuance - hardly, but as the first and it is the last visit - this is 100%
It is believed that it affects - coolseoman.ru/skorost-zagruzki-stranicy-vliyaet-na...
High speed - no pluses, it is considered as the norm.
Low - affects negatively.
Google claims it does.
And even offers special testing tools.
For the accessibility of sites from mobile - separate requirements for speed.
And even gives advice
https://developers.google.com/speed/pagespeed/insights/
Yes, it does, at least in Google
Recently there was a study and most of the sites in the top loaded quickly, although this is not the only important factor, of course. Plus, the behavioral factor plays here, the bounce rate decreases.
Well, it’s not just that Google rolled out a check of the loading speed of sites and amp pages, it’s logical that they attach importance to this
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