Does it make sense to contact SEO freelancers to promote the site

Question

Search Engine Optimization

Interested in the issue of drawing up TK for the promotion of a particular site.
Strategies for buying articles, internal optimization, etc.

Can a freelancer do this job well? Did anyone get results from such frauds.
In advance, I ask you not to throw links to profiles, but, if you have experience, to speak in a matter-of-fact way, where you were looking for and by what criteria you were selected.

Answer 1

What do you need to do: draw up technical specifications or promotion?
If promotion, then why do you need a strategy for buying articles? If your site needs to earn money, then you need to measure the result in money (received), and not in purchased articles.
Decide what result you want to get and how you will measure it. If the optimizer tells you: “I will buy n articles and m links, spam here and there, etc.,” answer that you are interested in the tenth turn, let him tell you how much it will be in the rubles you received (if you know how much does the target visitor bring to you). If he strongly resists attempts to speak this language, then it is better not to deal with him.

Answer 2

Why not, if a person understands this, and not just “yes, I will go through 100,500 directories and throw 300 links into the glanders and everything will be the result” I will
get money for turning the bait.
Find out more about what he does, also ask for an analysis of the results every day. how much do you spend on...

Answer 3

if there is a budget for placing an order in a normal company, then it is better not to. Well, otherwise there is no way out - and even here it is better to act only according to the reviews of acquaintances, to turn to people who have proven themselves in some way

Answer 4

It is very difficult to really evaluate the work of a SEO specialist. What will you be targeting? For puzomerki? For traffic growth? To increase the number of customers? The problem is that any visible effect may be temporary. You will pay off the freelancer and he will leave.
I would advise, oddly enough, to compose the terms of reference for optimizing the site yourself. Let it take time to study the necessary information. And only later, when you have a clear plan for promoting the site, find the very freelancer who will complete it.

Answer 5

SEO is specific. It plays Turring's Black Box. Imagine a volatile world of search algorithms that are, moreover, tightly closed to the outside.
Whatever you do, you have to work at random. And here statistics help out - the presence of as much disparate information as possible about different promotion methods.
One employee more or less qualitatively pulls 5-8 projects. Those. a freelancer has a sample of 5-8 sites + reviews of colleagues on forums and the community.
An SEO company has 50-800 projects, this is already a representative sample.
When individual sites sag after an update, it quickly becomes clear how to proceed.
Another minus of a freelancer is the lack of closed automated software, which affects huge semantic cores when working (more than 200 queries per site).
And online stores can have up to 10,000 different requests (low frequency) for a project!
Additional risks are the disappearance of a freelancer. All of the above is relevant to the SEO staff of the company, and to small young SEO companies. + add the cost of your time that you will spend communicating with a private master.
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Conclusions: if you have a small family core, low competition in your market, you are young and have little money, you can take a risk and hire an employee or a freelancer for promotion. But maybe you should try it yourself? It's not that scary .
In other cases, this is not a justified risk.

Answer 6

I would sign a contract for traffic.
Those. I am not interested in where and what articles/links a freelancer will buy/post.
1. We fix the number of visitors from search engines for relevant queries at the current moment for a period of time (for example, a week / month).
2. We fix it, but after the work of the freelancer
3. We pay the difference (N-rubles for each additional visitor).

Answer 7

find through freelance.ru one worthwhile adequate person with a good rating and work constantly with him. And on the forums, there are really 90% of sentences in the style of “I will run your site through a million shit directories”

Answer 8

Of course it makes sense. It is necessary to choose carefully and most importantly with experience.

Answer 9

Go to forum.searchengines.ru and look for a normal SEO. SOLO optimizers are better than office ones.

Answer 10

There's a meaning.
A loner with a pool of 5 clients is much more motivated than fellow agencies.
Well, yes, any agency has always grown out of loners - practitioners who groked the scheme and began to scale.

Answer 11

It makes sense, but needs verification

Answer 12

I can say about Tolkachev as a specialist - he clearly follows the contract and prescribed work, the level of professionalism is decent, he perfectly understands what end-to-end analytics is, and which performance indicators are objective and which are not. Of the minuses - when integrating data, he asks the same thing several times from different angles-))) But they are satisfied with the cooperation, the results are objectively positive.

Answer 13

It is better, of course, to contact some web studio, and to do it most effectively, seo-promotion works if, at the stage of creating a site, tools for easier promotion are laid in it in advance. Faced with the fact that no one could promote an old site on wordpress at all, and everyone insisted in unison that nothing would come of it. At first I thought they were cheating, but then I turned to the Belarusian studio. We developed a site on joomla in 3 weeks, promoted it to the top 10 in 5 months, surprising but true. I don't trust freelancers