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Does anyone bother with vertical rhythm?
What do you think about maintaining vertical rhythm in text on a web page?
Have you come across customers who require the implementation of this rule?
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Rhythm gives the text a clear structure and ideally sets the pace of reading/viewing. A modern example is one-page landings, in which information is divided into sections and when scrolling down, everything looks logical and in its place.
I try to comply. If not on the entire site, then in the main elements for sure (for example, in the headers).
Didn't meet customers. I am sure that most of them do not even know what it is, and if they have heard, they do not understand how it works (because the design wilds). Universal advice: ask why he needs it, hear the theses, arguments and then convince him :)
#update
If you mean only text, then by vertical rhythm I mean line spacing. It is definitely necessary to observe leading in 2016. And my answer generally concerns the rhythm of the elements (alternation and sequence) of the page.
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