Can you explain in more detail how this scheme works?

Question

Search Engine Optimization

On Habré , a friend once talked about making money in Turkey, according to the scheme: Makes a company website for free, then pays after the first clients, that is, according to the result.
How can I implement the same scheme of work, well, or a link where to read in detail. How to control these first clients and other underwater rake?
Thank you.

Answer 1

Everything is trite. The client goes either through your manager (a separate phone/email, etc. with accompaniment).
Or follows a "recommended" link (payment, promo, etc.)