A
A
Anatoly2021-12-06 08:47:53
Yandex
Anatoly, 2021-12-06 08:47:53

Why does Yandex Direct block an account during moderation?

Tell me how to pass moderation and not get an account ban.
I am creating an advertising campaign for "Master for an hour" services in a specific city.
What I do:
For the test, I specify one key phrase "master for an hour" and indicate the display region.
I specify the landing domain.
Manual bid management, 30 rubles/click.
I am writing a title of the form: Services of a master for an hour from 1500 rubles.
Text: Any household work at home...
-------------------
I send for moderation, I get a ban.
I already registered an account 3 times, changed my phone, but I still get a ban (p. 15 without explanation).

PS. If there are experts, help to understand what is wrong, business for a couple of minutes.
I will give you a new account, fill it out yourself and send it for moderation.
I will also give all the information that I will enter, no crime or violations.
Write to telegram: @BigTolly

PSS. When contacting Yandex technical support, they politely send me through the forest. Now I called and asked to create an account and an advertising company. They said okay, I will wait 3 working days.
This is how they need clients that they don’t even provide a manager to help set them up from scratch.

PSSS. I have many years of experience in direct, but this has not yet seen.

Answer the question

In order to leave comments, you need to log in

4 answer(s)
M
mletov, 2021-12-06
@mletov

There is an assumption that some topics from the point of view of Yandex and Google are considered dumb and suspicious.
In t h and "master for an hour."
For example, at one time, Google blocked a campaign on the subject of "computer repair" in about the same way.
Some of my friends were blocked at the request of "repair of double-glazed windows" and "repair of interior doors."
Many people want to make money on lead generation, but they don’t provide the service themselves, but rivet landing pages, pour contextual traffic on them, and then resell requests from them to the service provider, i.e. they don’t provide the service themselves and are not responsible for the quality. And how many services that provide services work is known: they send a boy who shakes 30-50k from his grandmothers for rearranging Windows.
Here, in my opinion, it is worth making the site in such a way that the moderator gets the impression that this is the site of a direct performer, and not an intermediary who takes off the foam on the difference between the cost of the context and the price at which he sells requests to the performer. Make not a landing page, for example, but a multipage page with a large number of sections, with reviews that look like real ones (indicating the contacts of the persons who received the service and can confirm the reality of the review: vk, telegram whatsapp, etc.), with a portfolio of work, etc. d.
And even in your contract-offer it says "As an advertisement, the Service places on the Site information about prices for third-party services." Most likely, I and G are trying to destroy such intermediary sites as a phenomenon, or at least to press hard. So far, this is far from it, since the offices that buy applications are still afloat, but there is a trend.

D
Dimonchik, 2021-12-06
@dimonchik2013

reverse resolve in fast*
one of the signs of a multigate

D
Dmitry, 2021-12-06
@pro100taa

There could be a million reasons. I don't know which one you have. You may have inserted exclamation points. Here are the requirements for advertising in Direct https://yandex.ru/support/direct/moderation/adv-ru...
https://yandex.by/legal/direct_adv_rules/
Which technical support did you contact? On the Direct website in the chat? I usually get a response within 5-10 minutes.

A
AlexBoss, 2021-12-06
@AlexBoss

Usually block without explanation if the domain is dirty or something is wrong with the site. Post a link to the site.

Didn't find what you were looking for?

Ask your question

Ask a Question

731 491 924 answers to any question