What url is better to use on the site?

Question

Search Engine Optimization

The chef thought about the question why on those foreign sites that he liked, online stores use the following links in product filters:

..../men?availability=hto&material=mixed~acetate~metal

when we use the following on our project:

...... men/material-is-plastic/colors-is-black/form-is-elliptical/

It's not that I'm too lazy to change the regular CNC algorithms in cms, but still it seems to me that there is no benefit from this.
I did not argue with the argument that "bourgeois giants know better".
What do you say? How to defend links?

Answer 1

It's not that I'm too lazy to change the regular CNC algorithms in cms

- Will you get paid for it? If yes, then do as the authorities want and they will be pleased with you)

Answer 2

CNC like yours "men/material-is-plastic/colors-is-black/form-is-elliptical/" are used to promote pages for mid- and low-frequency queries. Often these pages contain optimized headings and text.
Large sites do not use CNC for several reasons:
- heavy load on the server when converting CNC to a GET request
- there is no technical capability in their system
- they are not interested

Answer 3

There is only one key difference:
in their case: ..../men?availability=hto&material=mixed~acetate~metal they always have one page with all the data where filtering takes place.
In your case, in addition to the page itself ......men/material-is-plastic/colors-is-black/form-is-elliptical/
you need to have a unique page at each of the levels, i.e.
......men/
......men/material-is-plastic/
......men/material-is-plastic/colors-is-black/
......men/ material-is-plastic/colors-is-black/form-is-elliptical/
and each will have its own data, headers, etc. So the whole question is what is the end goal? if the task is to promote each combination of filters in the search, then your approach is better. If the task is to make it easier and just filter for the site visitor, without thinking about anything else, their option is more logical and simpler.

Answer 4

Second option. This is CNC. Search engines recommend doing just that, proof:
https://support.google.com/webmasters/answer/76329...

Answer 5

idiotic question
look at the situation with SEO for them, and why are you changing them, if it’s just that you don’t give a shit about SEO, just change