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max10212019-01-04 19:12:17
contextual advertising
max1021, 2019-01-04 19:12:17

What is the most effective method of website monetization offered?

Dear community, hello everyone.
I would like to ask a question to knowledgeable people. We are currently developing and designing a site with high-quality articles on legal and historical topics (not copy-paste or book citations). I myself am a master of jurisprudence, so I know how to do it right and beautifully. There are no similar articles on the net, because it took me a huge amount of time to write them (for each of the articles). All of them consist of a reconciliation of Russian legislation, foreign legislation, a comparison of the opinions of the authors (lack of, so that you understand the seriousness of the articles :). I speak several languages, so I can also translate my articles. The plans will be to expand the base of sciences to philosophy, sociology, and so on. There is an understanding of what necessary services need to be written, but this is later, while the budget is limited.
Actually a question. How to monetize the site more efficiently out of the three available options (the most suitable according to the philosophy of the project).
1. Subscription to articles. Conditional 49.99 rubles per month.
+ no advertising
+ there is a desire to pay for such articles
+ convenient -
no one will pay in Russia
2. Contextual advertising.
+ convenient
- everyone is annoyed by ads (including me)
- everyone has blockers
3. Mining scripts.
+ no advertising
+ money earned directly depends on visits (there is an incentive to grow) -
Yandex and Google
will probably be banned - small money for low attendance
- cryptocurrency volatility
Dear forum users, please tell me what is the best way in your opinion? Maybe you have your own vision of the situation? I will be glad to any answer.

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7 answer(s)
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dom1n1k, 2019-01-05
@max1021

For mining, you need to immediately beat off your hands. This is the most reliable way to ruin the site's reputation.
Contextual advertising from networks is a legitimate thing, but dumb (for many reasons).
The most solid ways: paid subscription, paid individual consultations, direct advertising from serious advertisers.
But all three options have a common drawback - they will not work from scratch. It takes some time for the site to acquire content fat, gain an audience, fame and reputation. I think that according to the most optimistic scenarios, this is at least six months. But it may happen that many times more.

O
Olga Veter, 2019-01-04
@vetero4eg

Wouldn't it be more profitable to introduce some paid consultations? Yes, this is not passive income... But it will also help you better understand what exactly worries your visitors and somehow bring out a different format of paid services.

L
lotse8, 2019-01-10
@lotse8

This alone won't fly. The complex must be made of at least three:
1) Free subscription and some of the materials are paid. Those. catch first on free and then add paid. Free content should also be of high quality. Paid content should not be expensive.
2) Paid seminars (or courses, or something like that) for groups on your topics. Already more expensive than a subscription.
3) Individual consultations and support on legal issues - the payment is appropriate.
Thus, you get a sales funnel:
- subscribers
- paid subscribers
- seminars / courses
- individual consulting
In the complex, it all works well. Individually worse.

D
Dimonchik, 2019-01-05
@dimonchik2013

1) no one needs
3) dead

A
Alexander, 2019-01-05
Syrytsia @syryshka

The best way to monetize is to buy advertising for your customer and work with the business on a b2b basis. And for this, the site / blog must be readable and have a strong feedback of unique users (one person visiting the site / blog several times) per day.
An unsuccessful example of a blog with native advertising

H
hckn, 2019-01-05
@hckn

You have chosen a difficult niche.
1. Firstly, mining is a complete bottom for a legal site. No, are you serious? Okay, back to the porn site. But legal? By no means lol.
2. Look towards CPA affiliate programs.
3. Read this:

How to invest 1.5 million rubles in a website and receive only 20 thousand rubles a month from it is a story about not very successful investment. Starting his marathon, the author invested one and a half million in a legal article and after almost 2 years has only 4200 uniques per month.
Despite well-organized business processes, it has not yet been possible to reach zero (we are not even talking about a plus here). What the money is spent on and why the result is so bad - in the article.
https://f-seo.ru/projects/all-about-rsya-marathon/r...

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