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Valera Porotin2020-04-17 16:58:22
Yandex.Metrica
Valera Porotin, 2020-04-17 16:58:22

What does the last click from Yandex.Direct mean in the Attribution Model setting?

What kind of transition and whose in this case?

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Alexey Denisov, 2020-04-17
@DeoZ

If a user has clicked on an ad from Yandex.Direct at least once, then with this attribution model , Yandex.Direct will be assigned to him, even if later he clicks from another advertising system, from other sites, from any other sources in general.

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