What do these filters mean in Google Analytics View settings?

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Vlad2021-02-16 21:31:25

Google Analytics

Vlad, 2021-02-16 21:31:25

What do these filters mean in Google Analytics View settings?

Can you please tell me what these filters mean?

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Danny Arty, 2021-02-17
@DanArst

The filter on the screen simply replaces the strings with the values you need for convenient analytics. Apparently, an atypical tracking pattern was specified in Ads, and this filter will bring the data in the view into an understandable form.

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