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yurafresh2018-12-21 21:55:41
Google Analytics
yurafresh, 2018-12-21 21:55:41

What could have caused the bounce rate to rise?

Hello.
After the visual update of the sai, the bounce rate has increased a lot. And this happened a few weeks later.
I analyzed various data, but could not find patterns.
At first there were thoughts that this was due to AMP, because. there were a large number of errors, but there were failures for all types of devices.
5c1d36da53995746384212.png
There is data from Google analytics (sessions, bounce rate, view duration and view depth):
5c1d352374b86466679661.png
Yandex metric was installed recently, but there the bounce rate is within 12%
What could be the problem?

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Dimonchik, 2018-12-23
@dimonchik2013

but there is a failure rate within 12%

Well, you know that they think differently? it is necessary to file the analytics with the Yandex principle - Wirth events, events, etc., will be "the same" for you,
but how the pages have visually changed - you can’t understand at all from these graphs, what answer are you waiting for? )

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