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Site clone and traffic evaluation. How to implement?
Dear colleagues, please tell me what are the solutions for the following task:
There is an idea to implement a certain aggregator (catalogue), monetizing it with the help of contextual advertising.
In order to quickly assess the viability of the idea, traffic, and the cost of attracting customers at the initial stage, it was decided not to invest in the development of the site, but to make a clone of an already existing similar service, and not just a clone, but in fact a proxy between the user and the existing service.
That is, a user visits, say, our fake.com, and all the information is pulled up, for example, from www.ru, and in full (including even the www.ru logo, for a rough estimate, this option will suit us). We, in principle, are not interested in the information itself, which in this case the user will receive, it is enough for us to know how many views one visitor makes and how much time he spends on the site, in order to ultimately find out whether it is worth doing a full-fledged project and investing in it, albeit small ones. but money.
The question is, how can this be done? Through a banal iframe? Make a proxy on nginix/squid?
Thank you!
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Technical side: squid/nginx are "the wrong proxies", so to say, they are not suitable for this task in any way. You need to remove statistics (that is, put scripts on the page), so the iframe does not work, you need a full-fledged site. For this reason , you can’t pull data on the frontend , and the development itself will be difficult: you will need to typeset something, really develop the site. I see the only option: to receive a request on the backend, ask the original site for it, receive content, embed your scripts, and give it away. It looks simple and should work.
Traffic: to test, you need to attract real traffic, and as soon as you start attracting, you will get banned from search engines, in addition, spoil the promotion of the original site, because of which you will also run into sanctions from its owners. Plus, you won't get the same traffic to your site. We can say that this item is not feasible. And even if it was doable, you still won’t get the right statistics, since time on the site, conversion, depth of views, visits, etc. are complex indicators. Two sites selling the same thing can have drastically different prices. Recently I was making a new site-catalog, the owners decided to abandon the old site, because it was impossible to maintain and modify it, a redesign was needed, etc. As a result, their visits dropped by 15-20% (restructuring, although the links were kept as much as possible), but at the same time, the depth of views and time on the site increased significantly. These indicators depend more on your approach, the quality of the content, and not on what is being sold. In addition, profitability does not directly depend on these indicators. Yes, there can be a lot of visits and views, even the depth of views can be good and the time spent on the site too, but the conversion will be low, because everything is somehow crooked and soulless on the site.
Moral assessment of your "idea": bad, very bad. Such methods are bad, and resources created in this way will not work.
It does not make sense to do this for evaluation, because where will you get traffic to evaluate user behavior? Given that all content will compete with another site, it will never get up in search engines to drive traffic, but most likely will immediately get banned in search engines.
The point is that the clone is usually made a little different, with some improvements. Aggregator costs are negligible in general. You want to earn money and not risk anything at all))
And yes, traffic will not go by itself.
An estimate of the traffic of resources with high traffic is here: similarweb.com
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