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The Dragger2018-03-11 20:52:17
Search Engine Optimization
The Dragger, 2018-03-11 20:52:17

Should a developer learn schema markup?

Seoshnik threw links https://support.google.com/webmasters/answer/30694... https://neilpatel.com/blog/structured-data/ and told me to read about it and put "schema markup" on the site . I read, I read and I don’t see where to stick itemprop. I want to know, but this is exactly what the developer should do ? that is, yes, it is clear that I have to insert some code into html, but what code should an SEO specialist know?

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2 answer(s)
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sim3x, 2018-03-11
@sim3x

If the SEO is your boss, he should
If not, ask your boss

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Denis, 2018-03-11
@sidni

Well, theoretically, the developer should not know this (although, in principle, he can study it in the future so that he can then offer this service to others))))))
In most cases, this is done by the developer, because the projects have all sorts of svn gits and if the SEO specialist corrects something directly on ftp, then at the next deployment, all his work will go down the dog path...., but the SEO specialist must give the finished html code as he sees this markup, and the developer already implements it so that this markup is displayed on all such pages

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