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Not to make a picture what can be made up?
There is a layout with the name of the company. And so the letters look in a special way. For example, "K" is a vertical block, to which two blocks approach from the right at an angle of 30 degrees. As I understand it, if you can make it up, then you don’t need to use a picture?
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No need to make up logos, these are crutches. In such cases it is best to use SVG .
I would have cut out the picture a long time ago, compressed it in Tinypng and would have done my front of work further ... Under what are you riveting, under Eldorado or something, that a couple of kB are so important?
On macbooks with a retina display, all these pngs look miserable. Definitely svg
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