Is a new image format possible?

Question

Images

I have a question. how can a new image format be
made the standard for the web so that
all browsers and hosts and web designers support it?
WebP type format from Google, only a little better.
gif losslessly compresses 4 times. sometimes in 10.
animation, transparent, translucent is also available.
+ 3 lossy quality options - you can choose visually
acceptable and with an even smaller size.
(2D PMDd codec with my preparation algorithms)
Large png like
hi-news.ru/research-development/Edge1.png 70kb
compresses into 5kb IMG. no loss.
I don't know why they post such big pictures.
Not everyone has unlimited free traffic.