I ran into such an image in Google advertising, what kind of animal is this?

Question

Search Engine Optimization

I have not come across it before, but the customer is asking for this for himself. Moreover, this icon itself does not always appear, I would say extremely rarely, here is a screen. Appears only next to this site, for various search queries, I don’t know what it depends on.

Answer 1

So, if anyone is interested, I found the answer to the question where this image comes from. Google tech support responded that this is a new "image" extension in google ads, and it is working in test mode and not available to everyone. Thanks to all

Answer 2

Apparently a mole)

Answer 3

This is a stock image of a tombstone . Much more interesting, indeed, is how the advertised site managed to add it.
If I were you, I would carefully study the page code when it appears - perhaps something can be understood from the names of tags, divs, and the like.
Another option, if you have a client paying Google, is to write to support and directly ask "how can I also screw this up?". Paid Google users with a scratch, but usually answers.

Answer 4

I don’t have this link in the results, I didn’t see such a picture, but ... I can assume that this is one of your advertising companies or advertising companies of your partner friends or some other connection, you are authorized in Google / browser (I see this is mobile) and, accordingly, Google this links, personalizes and tags the ad as 'your' ( or in this case your client of which you are the user/admin of the ad account ).
Why do I think so? because all sorts of hamsters, chipmunks and others appear as icons on the top right when you give a Google document to the public, and everyone who watches it is marked like that (if not authorized, it will be like an unidentified chipmunk)