How to use recommended queries?

Question

Search Engine Optimization

Yandex Metrica gave me recommended queries, I correctly understood that certain queries would not work badly with my pages - indicated in the table, well, he gave me these queries, and what's next, at least approximately?

Prescribe in keywords on these pages? Do you need keywords on the pages now and what is the maximum?

Answer 1

Now these requests will be more useful in Yandex Direct)
You were given an impetus to throw money into Yandex)
No matter how extortionate it sounds, it’s hard to increase traffic today)

Answer 2

hire a SEO specialist and director