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Vladimir Sorokin2016-11-29 00:08:25
contextual advertising
Vladimir Sorokin, 2016-11-29 00:08:25

How to target by email addresses?

There is a template for a site on a narrow topic (selling used / new cars) and a free installation service for hosting, the target audience of buyers from the USA and Europe.
Paired email addresses and contacts. We did a mailing list, it's good, but after 2000 letters everything gets into spam.
The addresses remained, so I would like to somehow use them.
Since the target audience is from the US and Europe, they are almost all on Facebook.
Is it possible to set up ads on a list of email addresses on Facebook?

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2 answer(s)
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Guzel Sharafutdinova, 2016-12-09
@gy3elka

You can set up. Create a custom audience in facebook from https://www.facebook.com/business/help/17045684314...

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Kristina Golovashin, 2020-10-01
@xtina-golovashin

Facebook allows you to customize ads for different audiences, including by email. You can also create an audience of those who visited your site, separately for visitors who registered, separately for those who did not perform the targeted action.
For example, to upload an email list, you need to select "Create Audience" - "Custom Audience" - "Customer Data File" in Ads Manager. Upload your file in CSV, TXT format or just copy the addresses from the list. Facebook will find the users you uploaded inside the social network. After that, you can set up targeted advertising on them and create similar audiences: https://www.unisender.com/en/blog/sovety/reklama-v...

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