How to manage bids when taking into account impressions only in a certain radius?

Question

contextual advertising

Good afternoon.
We have a local business. Moscow, a certain area.
We collected an audience ( https://audience.yandex.ru/) by geo and launched the company in direct with a 1200% adjustment for those who are within the radius. The result is, but weak. Rarely works out the adjustment. Many left cheap requests (up to 10 rubles). We won't even get out on HF. Although, logically, they should be shown in the top for 120 rubles (subject to adjustments).
How to show up on 1-3specs and avoid unnecessary cheap clicks (if that's even possible)?
I asked TP Yasha, Google also tormented. I ask for help, can anyone come across?