How to find site competitors?

G

god_we_trust2018-08-29 00:35:53

Search Engine Optimization

god_we_trust, 2018-08-29 00:35:53

Guys, help me find the logic in searching for competitors of the site
1) I tried serpstat.com, semrush and other services - nothing shows up
2) PR.ru gave out a couple of sites, but I'm not sure that they are competitors.
3) I started searching for the keywords of the main page in the USA and Germany with the help of Geo Clever, it gives out information sites mainly, are they COMPETITORS WHAT? So for each key it gives out completely different sites ....
4) I tried to look for other keys to the site in contextual advertising, maybe the wrong keys are on the main one ...
In general, I already lost the logic .. Where did I make a mistake? How to look for competitors in the bourgeois Internet for this site?

Reply

Answer the question

In order to leave comments, you need to log in

4 answer(s)

E

Evgeny Yudin, 2018-08-29
@RotgarSett

The site lists several different types of services. I think it would be logical to look for competitors precisely in these types of services, rather than in all of them put together.
The simplest thing is to search for keywords in Google. But you have a problem with this, most likely due to the fact that the services are called not quite usually. For example, Interface simplification is a simple UX design (the same UX that is usually written with UI) or something very close to it. If we search Google for such a request, we will immediately find what we need
. Further, all services from the services list are searched more or less simply separately.
If you need to find competitors that offer approximately the same set of services, I still recommend looking for each of the services separately and among the resulting list already find those who more or less fit the maximum match with your site.
In fact, the list of your services corresponds to the most ordinary Internet marketing agencies, it's just that the services on your site are very interesting (unusually) named, because of this, the services do not cope with the task.
The same situation with the names in the section Business Solusions

P

Puma Thailand, 2018-08-29
@opium

Google for site keywords

M

Mars, 2018-08-29
@Marsseo73

If you search stupidly for keywords, then most likely you will either not find competitors at all, or they will not be direct competitors. Find a standard interpreter, better than one who directly lives abroad. VK will help you, there you can find many Russian speakers who have been living abroad for a long time and for a fee, I think they will not refuse to write the correct keywords for your requests, then a regular translator (especially online) will not help you, there the mentality is different and they are looking for completely different other phrases, sometimes the most unexpected.

P

Petr Lyakh, 2018-09-06
@windakolit

There is something incomprehensible here. You write that, for example, Serpstat does not give out competitors from the word at all, but this has never happened in my practice. Specify an example of a site and keys.
Competitors can be found in any case using Ahrefs (if there are competitors at all in search engines). If there is a site, then we drive it in to see the domains of competitors https://yadi.sk/i/jZ5EuR9I0GjpRA i/e9zeM4K5QhZQ0Q