How to evaluate the value of a profitable site?

Question

Search Engine Optimization

For example, there are hosts with an attendance of 10,000 that bring a certain amount of money in profit! How to calculate its cost, evaluate,
Usually webmasters evaluate by profit, and multiply it by, for example, 24 months and get the final cost of the project "
But it does not take into account that the site is not fully monetized, potential growth, visitors, quality, and so on"
some projects generally sell or invest in them when they are still without profit! How can this be properly assessed?

Answer 1

best estimate = selling price

Answer 2

Determine the average income of the site per month (if there is traffic seasonality, take it into account).
The potential of the site and the costs of its creation can only indirectly affect the desire of a person to purchase it. Because the payback price for 2-3 years is ready to be paid by people whom you will convince that with a greater degree of probability everything will be in order with the site and after this period they will begin to make a profit.
For the sake of interest, go to the exchange www.telderi.ru - look at the offers, how many months of payback this or that method of monetization has, the subject of the project. You can set your own, indicating the optimal price of the desired level and compare with the offers.

Answer 3

Something like 24 months is somehow not enough, it seems that they don’t evaluate for less than 3 years, besides, considering how the profits from advertising have fallen over the past half a year, they are not evaluated very well. Not the best time to sell.
Growth can and should be taken into account when assessing, based on the rates of recent years.

Answer 4

R: site income for the last year
Y: number of years in public
Price=R*lg(10*Y)

Answer 5

How much money will bring in two years with current income per month. So rude. Everything else is risk. In addition to profit, it is also not taken into account whether Yandex will ban it (maybe you have bought a million links in the last month), whether Roskomnadzor will close it.

Answer 6

Is there any point in evaluating the site?
The approximate cost, I think, you can imagine. But!
A website, like any other product, costs exactly as much as the buyer is willing to pay for it.
You can set almost any price, the spread is large. Put the one for which you do not mind selling. This is a good price.
The most important thing is to be able to sell. A good seller will show the value and sell for three kopeks, while a bad seller will not sell for three kopecks.
Spend your time and energy on finding a way to sell the site for the most expensive price. This can be done with the help of a specialist or trading techniques. It will be more useful for you.
PS I myself try to develop sites for myself, not for sale. This makes websites look better. =)

Answer 7

Quite a difficult question, you can use different calculators, for example, on maxtarget. Then multiply the profit as mentioned above, and take into account other ways of monetization plus the labor invested. Of course, it is unlikely that it will be possible to calculate exactly, but at least some data.