How to create leads based on emails that contain the ad ID, while UTM tags should be taken from the ad itself?

Question

Bitrix24

Thanks to email tracking, the ID of the ads, thanks to which the client contacted via email, is known.
How to create a lead with the inclusion of UTM tags from the ad in it, if these tags do not get into the letter itself? Do you need some kind of array that matches ad IDs and their UTM tags? And how then to generate leads using this array - or am I thinking in the wrong direction?