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How can I save the audience on Facebook that clicked on my Facebook advertising campaign?
How can I save the audience on Facebook that clicked on my Facebook advertising campaign?
We need an audience not from a pixel from the site, but those who clicked in the RK
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You need to use Look-a-like. This is about what you need.
Literally from English, Look-a-like (look-alike, lukalike) is “search for similar ones”. Thanks to this search, the system identifies a specific target audience and shows ads only to them. This targeting method highlights users who are similar in behavior to those who have already visited your site and completed the targeted action, for example, placing an order in an online store.
Look-alike is a learning targeting: based on the completed target actions on the site, it analyzes user behavior and forms a specific behavior model. Next, he searches the network for users who are similar in behavior to the created model, and shows ads to them.
In general, you should read the Facebook help in more detail, everything is written and told there.
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