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How can a freelance photographer find clients online?
A photographer friend of mine contacted me with a request to tell me what to do. He has a large portfolio of wedding and other photos, but at the moment he is forced to fulfill orders from dispatchers who work in the super low-budget segment and pay mere pennies.
I thought that perhaps there are sites a la freelance.ru, only for photographers, but nothing specific came to my mind right away.
He also has a website, but he has no idea how to promote it and get orders.
Perhaps you will have some recommendations or links to sites or something like that.
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Your website + social networks. You don't need to unroll. Just run an inexpensive ad in Yandex.Direct for low-frequency queries. And keep updating the site. Not only photos, but also a story about the sessions. Content is good.
In social networks, the group and twisted for inexpensive.
The best option is to create a public and maintain (in particular VK). Daily publication of their work and interaction with users. You also need to advertise the public in large thematic groups, where there are a large number of subscribers in the community and attendance. This is the best and most efficient option.
Let me tell you one case from practice.
A friend was getting married, she wanted a good photoset, inexpensive, but high quality. Contacted me.
We sat in a cafe, discussed the future photoset. After half an hour of conversation, I realized that, firstly,
she wants to get something cosmic, miraculous, marvelous, marvelous, and, secondly, she will blow my mind along the way.
I showed my work - ordinary ordinary average shots, she gently said that, they say, a little weak.
We drank coffee and tea and parted ways. And she went on the Internet to look for a photographer. Contact, Face, Ved, Fashion and so on.
Found some alternative. I later saw these photographs ... Hmm ... Either she found someone wrong, or she took out the brain of that poor fellow ...
What conclusions I want to draw:
it is very important to have a portfolio with photographs of various levels, for all occasions
it is very important to be able to work with difficult clients, understand what they want and how to do it inexpensively
sundress for promotion - super
you need to have a portfolio in all conceivable places, preferably everywhere with one avatar-nickname .
Good luck colleague!
Perhaps I didn't express my conclusion clearly.
I wanted to tell you how a difficult customer was looking for a contractor.
In one specific case.
By the way, very, very often it is girls who are looking for a wedding photographer,
and the requests are exactly the same: very inexpensive, if possible cheaper and even cheaper.
and at the same time, it is necessary that the portfolio contains non-standard works, not like everyone else:
with a soul, interesting angles, romantic poses, interesting unique processing,
so that the photographer processes the entire photo session, prints photos, glues albums, drives
a car, puts on the light , manages weather... and also set the table, played the harmonica
in front of passers-by :-)
Good luck!!!
Recently I gave a link to an article: d-sant.com/besplatnye-sovety/kak-prodvinut-sebya-i...
This article is general for a freelancer. But it's good for a photographer too.
--
The topic is actually as old as life. :)
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