Google Analytics & CMS Magento. What is the best way to set goals?

Question

Magento

Set up GTM for Magento. I want to set up goals for tracking conversions and order amounts.
To understand the conversion into orders, the amount of orders, ideally with a breakdown to products.
I would be grateful for hints, links to methods and instructions for setting up such a configuration.

Answer 1

In GA, this thing is called an ecommerce module. It is he who will allow you to get all this. Further - either smoke the help yourself, or look for ready-made modules for magento, I can’t help here)

Answer 2

The goals are not related to Magento in any way, configure according to the available data, for example, by url. If your site is almost entirely on ajax, then you can’t do without sending events through the ga object and you will have to write these actions into the templates, you don’t need any special module here.