Do you need programs or online services for SEO?

Question

Search Engine Optimization

Hello.
Trying to dig deeper, it turned out that I don’t understand a lot about website promotion (and I’m not a SEO specialist either). And I came to the conclusion that I need software.
I can't figure out what software or online services to use to automate the work. I need software (for Mac) or, better, an online service that can: help create a semantic core, give me the ability to track site positions and collect other statistics.
Pirated software disappears: crooked, not updated, crashes. What is offered under the stripped-down office. versions - only lures with an incomplete report (it is unrealistic to use in combat conditions).
I picked up the trail. programs:
1) SEO PowerSuite is an expensive and massive tool that can do almost everything related to site analysis.
www.link-assistant.com
SEO PowerSuite Professional - original price: $499, CIS discount price: $299, CIS special price: $149.5
SEO PowerSuite Enterprise - original price: $1,199, non-CIS discount price: $699, special price for CIS CIS: $349.5
2) Semonitor - a good tool for automating website promotion
www.semonitor.ru
Standard version 1500 rub.
Pro version 2500 rub.
Expert version 3000 rub.
3) Key Collector - compilation of the semantic core
key-collector.ru
1 (first) license: 1700 rubles.
Should they be used?
If so, which ones?
your advice.
Please help, my head is already boiling from all this.

Answer 1

I would say that Key Collector is a must - the program can almost for you to collect requests for which it is worth promoting, while showing you their frequency, and even the exact one. Plus, it will measure the level of competition and calculate the budget for buying links. I say right away that this program is indispensable, it will allow you to work much more efficiently and quickly, and save a huge amount of manual labor.
I advise you to track positions through the service allpositions.ru- you can specify the region, keys, it will even show you the frequency. You can set up a schedule for updating positions, and even send them to you by e-mail on a schedule. There is also client access in case you need to show positions to your clients. Well, export to Excel, of course. Yes, there are many things there. When registering, you can even use it for free (full access, this is not a demo. There will be money on the balance).
I find SEO PowerSuite too expensive. In general, it does cool things, but I see no reason to buy it. Especially given the current exchange rate.
Semonitor is also not very functional in my opinion.
To analyze external links, I recommend ahrefs.com. He, of course, is a little expensive, but he works out his money by 500%. It has a very large database, you can see comprehensive information on the links. Very good at analyzing competitors. It also shows a link growth graph.
You can also use the spywords.ru service to analyze competitors . I haven't used it myself, but everyone says it's very good. But you can do without it.

Answer 2

Try SE Ranking (seranking.ru).
the ability to track the position of the site - yes. Any country, region. Yandex and Google. A bunch of settings such as different frequency, tracking specific URLs, specifying the target URL and alerting if it didn’t appear in the search results, tracking competitors’ positions for the same words for free, tracking traffic for tracked queries and a bunch of other data and settings. To be honest, I don't remember everything right off the bat.
will let me collect other statistics - there is also a site audit, backlink monitoring, snippet monitoring and, again, a bunch of other things.
There are all sorts of reports, export-import, API.
help in creating a semantic core- now they are pulling words from a metric or analytics, determining the frequency. It seems that they should soon add a separate service for selecting requests.
(But I work with requests through Yandex Wordstat with the yandex-wordstat-helper plugin and the free Slovoeb program).
Prices in seranking are cheap. Payment only for collecting queries: 5 kopecks per keyword. Audit, links, competitors and everything else is free. Test 14 days.
I have been using it for about a year now and I really like everything, because. tech support is great and updates are constant

Answer 3

Key Collector is great. It will be useful in any case.
The other two are not so important and you can find analogues.

Answer 4

check it out with openlinkprofiler and webvaluecheck (for link building)

Answer 5

Keycollector for sure. see more here and here

Answer 6

Key Collector - software is worth the money + new
SEO PowerSuite updates are released regularly - expensive + then you have to renew - www.seopowersuite.ru/search-algo-updates-calculato... , renewal is also paid (
There is also Comparser - to search for duplicates and analysis of site indexing in the main search engines
Quite good crawlers, sharpened for SEO
SEOFrog
And its free analogue - Xenus If it works with MAC OS, then you have to install a virtual machine
, all software, except SEOFrog, works only under
windows
Key Collector or one of the services - for example rush-analytics
To search for technical errors and duplicates, I would leave SEOFrog and Comparser

Answer 7

Try Seotrawl.net , it works well with the optimization of text and page tags, it helps to generate technical specifications for copywriters / yourself, there is a convenient position monitoring and other goodies.