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You have a strange question.
1) IT is a very broad field and the phrase "sales in IT" sounds like a very general phrase.
2) Sales in IT, as a phenomenon, are practically no different from sales of other products. Unless a warehouse is required.
You can read separate books on marketing (for the ability to sell) and separate books on interfaces (in order to be able to present what you will sell).
A great example and marketing tricks from Arkady Moreinis:
www.youtube.com/watch?v=mIsz9AvSFwI
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