Can you recommend a book on business or marketing?

R

Reshad2014-06-19 17:22:44

Books

Reshad, 2014-06-19 17:22:44

Hello, I want to give a friend a book on business or marketing that is not hackneyed. He loves to read and actively buys books on this subject, he wants to surprise and give something interesting, and even read it himself.
I would be grateful for any advice

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2 answer(s)

O

Oleg Krasnov, 2014-06-19
@AIZER

I love these books:
Marina Melia, Business is psychology
www.ozon.ru/context/detail/id/7543855
Delivering happiness. From zero to a billion. First-hand history of an outstanding company
www.ozon.ru/context/detail/id/25675204
Development of leaders. How to understand your management style and communicate effectively with people of other styles
www.ozon.ru/context/detail/id/3725289

V

Vitaly Zheltyakov, 2014-06-19
@VitaZheltyakov

Karl Marx - "Capital". This book really opens your eyes to the whole economy.