Calculate website monetization?

Question

contextual advertising

The amounts are different everywhere.
For example, to get $ 10k of a site with Adsense / Yandex.Direct, you need 700,000 visits per day - some kind of unrealistic figure ( habrahabr.ru/post/158951 source)
also met other numbers.
We are planning a video streaming service.
Like runetki.com, but without porn.
Basically, monetization is planned through advertising. Both contextual advertising and embedded in streams.
Can anyone come across and can provide some numbers?
How many users and views do you need to reach a profit of 11k$ / month. $10k?

Answer 1

I'll tell you a terrible secret: they monetize their resources through advertising networks either people with no imagination at all, or doorway workers and other garbage.
If you have a clear, high-quality audience - make a list of advertisers who may be interested in it, hire salespeople and move on down the list. Just do not sell regular banners. Do special projects, it's much more profitable.
This is not to mention the direct monetization of the service.

Answer 2

Do not confuse CPM calculation with uniques and visits.
CPM is calculated from impressions.
Each unique makes from 1 to several visits.
In each visit, depending on the site, there will be a different number of pages passed.
Depending on how the ad spinner works, each page view can generate multiple ad views.
Those. to achieve 700k ad impressions ~ 400-700k page views ~ 200-400k visits ~ 100-400k uniques per day.
Mathematics is extremely approximate - any content resource will have its own indicators.
How are the streamers doing - you have to ask the streamers. There, the model of traffic will have its own.
Here recently the question was about the monetization of video chat - the guys were not allowed into the Adwords and Direct networks, because. the pages had no text content.
So you'd better think over the issue of monetization before the launch - ask the YAN and GDN support about what content they will let you in with. See how other streamings are monetized - the same twitch, smotri.com

Answer 3

CPM in AdSense hangs around $2 (for Western audiences). EMNIP on Youtube, their payouts are 4 times lower for Russian-language channels, i.e. 50 cents.
After counting on the calculator , you can understand that the figure of 700k uniques has not changed.

Answer 4

Ehm, from sites with attendance of about 700k per day hh.ru, vesti.ru, kp.ru, lenta.ru, tiu.ru, and apparently they earn much more than the amount you announced. I think you should come up with a different monetization model. And as for how many users you need - it depends on how much money each user will bring you on average, and you yourself influence this figure - advertising cars under an exclusive agreement, for example, is much more profitable than direct installations.

Answer 5

See how, for example, Vishen Lakhiani (MindValley) does it: https://www.youtube.com/watch?v=Ykcv2aSML5Y
Very, very many people work according to this scheme. Neil Patel, for example, generally did several similar and different experiments and writes everything about it on his blog: neilpatel.com
If you need specific help, write in a personal

Answer 6

Attendance isn't everything.
A lot depends on the topic. For example, sites about children are usually clumsy, because there is no way to make money there. But there are many autosites and one is better than the other. There is serious income here. But the competition is also fierce.